How can you obtain a 5 star review as an esthetician in skincare? Being in the business myself, I wanted to give some insight on my experience as an esthetician. It truly comes down to customer service and presentation. There are plenty of subcategories within these two so let’s get into it! Greetings and Consults […]
Attracting Business with a Spa Event
Have you hosted a spa event, yet? This is a great way to attract new comers to your business. It is time to put your thinking hat on and start planning an event. Firstly, think about what your target market will enjoy and what they may be intrigued by to bring them to your establishment. Even if you have no idea, just start somewhere. Learning how to attract new clients is a process and requires you to try new things. You will eventually get the hang of it! Sit down with your team, get creative with themes and ways to promote this upcoming event. Here are some ideas to get you started:
Setting prices for spa services and products
What should you consider when setting prices for your spa services and products? There is an array of costs you will need to review when it comes down to setting prices within your business. You do not want to set your pricing too low and undervalue your business.
Spa Business Assessment for Estheticians
Are you keeping up with your reports? Have you checked out those numbers? Keeping up with reports will allow you to see where you have gaps within your business assessment, while also giving you opportunities for growth. Take action and get into the habit of looking at your reporting for sales, services, and website visitors. What is your conversion rate? Overall, how many clients are coming back in and how is engagement with new clients?
Spa Marketing Ideas for Estheticians
spa marketing ideas for estheticians (you) to keep your marketing plan on track. Marketing can be a pain to manage, so create a strategy to keep yourself on track. If it is within your budget, look to hire a marketing agent to alleviate some of the stress and tasks. Let’s get into it!
Charting as an Esthetician
As an esthetician, we know charting is an important part of the job to keep track of client’s history and details. Charting allows us to form a treatment plan based on past treatments and product use. You never want to skip out on charting one of your clients, because this could affect you and your client in working towards their skincare goal. Here are the best tips when it comes to charting as an esthetician.
5 ways to bring clients back to your spa
The spa business is expected to continue to grow. People are interested in looking and feeling good. Even with a lot of the world working at home, people want to look good for their online meetings.
There is a lot of competition and paying attention to the small details can keep clients coming. How a client feels when they are with you is very important.
Which Products to Retail? Top product retail guide.
Which products to retail in your spa? Top product retail guide for your skincare business. Quick Retail Guide!
We have a quick guide of our top sellers. We know many need to get retail in right away to be ready for holiday sales.
Providing the Spa Experience
Everyone enjoys an open, trusting environment, especially in a spa setting. You want your clients to feel welcomed and heard when voicing their concerns; as well as, providing a clean space that is pleasing and comfortable. Below you will find tips and advice to offer a spa experience your clients will be begging to come back to.
Getting ready for the Fall Season
This year many research companies have said holiday shopping will start as early as October. July may feel like an early start, but get your ducks in a row to prepare yourself for a big season. Get ahead of shoppers with our suggestions. Do you sell online? Want to sell multi-channel?If you want to sell […]